Austin Tape Express logo
My friends were getting together to record each other playing live music more often and needed a logo for their YouTube channel. Since they used physical tracks to record, they wanted a logo that would call back to when things were more analog.
I had so much fun researching old cassette J-cards and delving into color palettes for this project.
Ideation selects
I really love looking back at all of the stuff that could have been and almost made it. I took some letterforms from J-card scans I found online.
Scratch folder
Here’s some lovely inspiration selects for your enjoyment.
